Our model

A business model built on
one radical idea.

We don't make money unless you do. Every decision, every structure, every clause in our agreement was designed around a single constraint: our success is mathematically inseparable from yours.

$0
Upfront cost to founders
We fund the build entirely. No invoices, no retainers, no risk capital required from you before launch.
0%
Equity taken, ever
A percentage of revenue is fundamentally different from equity. We share in your growth without owning part of your company.
3
Defined phases with clear exits
Validate, Build, Scale. Each phase has defined scope, deliverables, and decision points. No surprises, no scope creep.
The Studio Track

Three phases. Clear scope. No ambiguity.

Every company we co-build moves through the same structured track. You always know exactly what we're working on, what we're delivering, and what comes next.

01
Validate
Weeks 1–6
02
Build
Months 2–5
03
Scale
Month 6 onwards
The revenue-share model

How we actually get paid

Transparency is a core principle. Here is exactly how our revenue-share works, what triggers it, and what it means for your business over time.

Live calculator
Your monthly revenue
$20,000
×
Revenue-share rate
12%
AlphaMakina monthly earnings $2,400
You keep $17,600 / mo
Your monthly revenue$20,000
Share rate12%

Rate is agreed at contract signing and varies by industry, build complexity, and support tier. Final rate confirmed during Validation phase.

Revenue-share begins only after launch
Zero payments during Validate and Build phases. Our share activates the month your product generates its first dollar of revenue. Not a day sooner.
Gross revenue — simply calculated
Our percentage applies to your gross revenue, not profit. This keeps calculation simple and transparent. No disputes about what counts as a deductible expense.
Rate is fixed at signing — no renegotiation
The rate agreed in your contract is the rate forever. We don't come back asking for more if your company grows rapidly. Your growth belongs to you.
Buyout option at any stage
Founders may buy out the revenue-share at any time using a pre-agreed multiple. Common triggers: raising venture capital, acquisition offers, or strategic pivots. No surprises.
How we compare

AlphaMakina vs every other path to market

We are not a dev agency, not an accelerator, and not a VC. Understanding the difference matters.

Traditional route
Dev agency or freelancer
  Large upfront fees, risk entirely yours
  You own the IP outright
  No alignment. They're paid regardless
  Build only. No brand, marketing, or strategy
  Disengages post-delivery
  No equity taken, but also no ongoing support
Equity route
Technical co-founder
  No cash upfront (but takes equity)
  Shared IP, shared ownership
  Strong alignment via equity
  Build only. You still need brand, marketing
✗  Gives up 20–40% of your company
  2+ years average to find and vet one
Ownership & IP

What you own. What we retain. Full clarity.

IP ownership is the most important legal question in any studio arrangement. We designed ours to protect founders, and we put it in plain language.

What you own: Everything that matters

The product, the brand, the customer relationships, the data, and the company are yours. Full stop.

  • Your product and all its source code
  • Brand identity, domain, and all creative assets
  • Customer data and all commercial contracts
  • The company entity and its equity structure
  • Any patents or proprietary workflows we help develop
What we retain: Only the tooling

We retain a license to the underlying frameworks and scaffolding we use across all studio builds, the reusable components, not your product.

  • Our internal AI integration frameworks
  • Reusable prompt libraries and pipeline templates
  • Studio-level deployment and infrastructure tooling

Think of it this way: you own the house. We retain the right to use the same hammer on the next build.

Investor-ready from day one

Our IP structure was specifically designed to survive venture capital due diligence. Your cap table has no studio equity. Your product IP is clean and unencumbered. When you raise funding, investors will find nothing to object to in the ownership structure because we anticipated every question they would ask before we drafted the first agreement.

Common questions

The questions every founder asks

What happens if my company never generates revenue?
+
If a company doesn't generate revenue, we don't get paid. That's the risk we absorb by design. However, each engagement has a defined milestone timeline. If agreed revenue targets aren't reached within a defined period, both parties review the agreement and determine whether to continue, restructure, or conclude the partnership. We will never hold you to an arrangement that isn't working.
Can I raise venture capital with a revenue-share agreement in place?
+
Yes. Our revenue-share is a contractual obligation, not an equity stake. It appears on your financial statements as an operating expense, not on your cap table. Most institutional investors are familiar with revenue-share arrangements. We also include a buyout clause in every agreement, so founders can exit the revenue-share cleanly prior to a funding round if preferred.
How is the revenue-share rate determined?
+
The rate is agreed during the Validation phase, once we have a clear picture of build complexity, market size, and expected support intensity. Typical rates range from 15% to 25% of gross revenue. Higher complexity builds and more intensive ongoing support engagements carry higher rates. The rate is fixed at signing and cannot be renegotiated upward, only downward as part of a buyout.
What does "post-launch support" actually include?
+
Post-launch support is defined explicitly in your agreement and includes: monthly product updates and AI model maintenance, up to a defined number of engineering hours per month, active growth marketing support, and access to our studio team for strategic decisions. Support scope is tiered based on your revenue-share rate. We don't offer open-ended unlimited support, and we don't bury the scope in fine print.
What is the Validation Sprint and why does it cost money?
+
The Validation Sprint is a 6-week structured engagement to pressure-test your idea before committing to a full build. It has a cost of around $3,000–$5,000 and it produces a real deliverable: a market validation report, competitive analysis, and product scope document that has value regardless of whether we proceed. Think of it as a paid discovery with a concrete output, not a gatekeeping fee. You can either hire a reputable agency to produce those deliverables based on our requirements, or we can handle the work at cost.
Can I buy out the revenue-share? How does that work?
+
Yes. Every agreement includes a buyout clause with a pre-negotiated multiple, typically 3–5× the trailing 12-month revenue-share payments. This allows you to exit the arrangement cleanly at any point: before a funding round, ahead of an acquisition, or simply when you prefer to own 100% of your revenue. The multiple and conditions are agreed at contract signing, so there are no surprises when you want to exercise it.

Ready to see if
the model works for you?

Apply to our next cohort. If we're a fit, we'll walk through the full agreement together, no pressure, no hidden clauses.